I have discarded the notion that blogs must collect eyeballs like Wonkette or the Daily Kos to be labeled successful. I have made the heartwarming discovery that people like to know about people they know because they, sniff, care about them and that blogs are a good way to keep tabs on said people.
In fact, in some ways, keeping a blog is less egotistical than, say, sending a mass email (which I eschew anyway) because you're not presuming people want you to clutter their life/inbox with your meaningless blabber. Instead, you figure, if they care, they'll come.
Now, I do have one more postmodern entry to get off my chest some time, but for now, it can wait.