tag:blogger.com,1999:blog-15224520.post3418902476263472988..comments2024-01-07T05:28:45.522-08:00Comments on Thmazing's Thutopia: The Worth of an EyeballTh.http://www.blogger.com/profile/16460795570237872290noreply@blogger.comBlogger4125tag:blogger.com,1999:blog-15224520.post-90830392640100065432010-05-30T20:21:32.509-07:002010-05-30T20:21:32.509-07:00Sorry, I should have said,
"lest the inform...Sorry, I should have said, <br /><br />"lest the information marketplace become the exclusive domain of the intellectual Wal-Mart"Adam K. K. Figueirahttps://www.blogger.com/profile/00332366019568841848noreply@blogger.comtag:blogger.com,1999:blog-15224520.post-68975981298961676602010-05-30T20:20:14.011-07:002010-05-30T20:20:14.011-07:00I agree, Wm.
In addition, there probably shouldn...I agree, Wm. <br /><br />In addition, there probably shouldn't be any good way to monetize attention, lest the Internet become the exclusive domain of the intellectual Wal-Mart - that is, vendors who value abundance, easy access, or novelty over substance.<br /><br />Participation, on the other hand is usually only gained by offering something the audience really cares about on some level. Only grocery store samples of premium products are effective. <br /><br />As long as that's the case, there will be the potential for monetization. People are still willing, in my experience, to pay for what they care about, but how many people buy a bad cheese just because someone let them have a cube of it for free?Adam K. K. Figueirahttps://www.blogger.com/profile/00332366019568841848noreply@blogger.comtag:blogger.com,1999:blog-15224520.post-6181353218818055432010-05-27T11:26:48.327-07:002010-05-27T11:26:48.327-07:00.
Mm, participation. That sounds right to me..<br /><br />Mm, participation. That sounds right to me.Th.https://www.blogger.com/profile/16460795570237872290noreply@blogger.comtag:blogger.com,1999:blog-15224520.post-30241047742439639652010-05-27T11:20:54.092-07:002010-05-27T11:20:54.092-07:00Here's the problem with attacking things from ...Here's the problem with attacking things from this angle: yes, there's an attention crunch, but there are no indications yet that attention can be monetized because there is an overabundance of free content, including social. The only real way so far to monetize attention is via Google AdWords, but any real money with those requires hundreds of thousands if not millions of page views because click through rates on ads are miserable. <br /><br />I'd say that the real currency of the information economy is not attention but participation. You can do something with participation. Attention is too fleeting and the expectation is that there is plenty of free stuff that one can pay attention to.Wm Morrishttp://www.motleyvision.orgnoreply@blogger.com